News From Terre Haute, Indiana

Breaking News

History

June 17, 2012

HISTORICAL TREASURE: The cacao pod and the Coca-Cola bottle

TERRE HAUTE — An interesting conversation occurred recently with a friend visiting from out of town. During his visit, the subject of the beverage industry in Terre Haute came up. Since we have both worked in the production and sale of coffee for many years, the beverage industry is an interesting and oft discussed topic.

He was intrigued to learn that Terre Haute was once home to distilleries, breweries, coffee roasting plants, and more. However, the item that particularly took him aback was the local connection to the Coco-Cola Co. And more specifically, that the Coke bottle was designed in Terre Haute by Earl R. Dean and Alexander Samuelson of the Root Glass Co.

Not only was he unaware of our connection to the development of one of the most ubiquitous elements of modern consumer design, he was amazed to learn that the bottle was based on the shape of a cacao pod. The cacao pod is the raw material from which we get cocoa; however there is no cocoa in Coca-Cola (except in the shape of the bottle). However, as a design element, the shape of the pod is nearly a perfect choice.

At the Vigo County Historical Museum, there is an actual cacao pod on display in the Coca-Cola exhibit. Donated by David Buchanan, the pod is a visual representation of what Dean and Samuelson found when looking for inspiration.

Simple, yet strong, the design of the Coke bottle is recognized around the world. And from an almost unknown element, one of the most prominent items of modern consumer culture was born. Ask for a Coke; they are actually available at the Museum in glass bottles. Take a moment to reflect on the design and see if you also feel the cacao pod was the perfect model for Coca-Cola.

1
Text Only | Photo Reprints
History
Latest News
TribStar.com Poll
AP Video
Raw: Iowa Police Dash Cam Shows Wild Chase Arizona Prison Chief: Execution Wasn't Botched Israeli American Reservist Torn Over Return Raw: Protesters, Soldiers Clash in West Bank Police: Doctor Who Shot Gunman 'Saved Lives' Official: Air Algerie Flight 'probably Crashed' DA: Pa. Doctor Fired Back at Hospital Gunman 'Modern Family' Star on Gay Athletes Coming Out Obama Seeks Limits on US Company Mergers Abroad A Young Victim's Premonition, Hug Before MH17 Large Family to Share NJ Lottery Winnings Raw: Ukraine's Donetsk Residents Flee Raw: MH17 Victim's Bodies Arrive in Netherlands Calif. Police Investigate Peacock Shooting Death MN Twins Debut Beer Vending Machine Crash Kills Teen Pilot Seeking World Record Raw: Gunmen Attack Iraqi Prison Convoy U.S. Flights to Israel Resume After Ban Lifted Raw: Families Travel to Taiwan Plane Crash Site Raw: UN School Used As Shelter Hit by Tank Shell
NDN Video
Deja vu: Another NYPD officer choke-holding a suspect 'Fifty Shades of Grey': Watch the Super Sexy First Trailer Now! Reports: Ravens RB Ray Rice Suspended For 1st 2 Games Of The Season Chapter Two: Becoming a first-time director Air Algerie plane with 119 on board missing over Mali Diamond Stone, Malik Newman, Josh Jackson and others showcase talent Free Arturo - The World's Saddest Polar Bear A Look Back at Batman On Film Through The Years LeBron James -- Dropped $2k On Cupcake Apology ... Proceeds To Benefit Charity Snoop Dogg Says He Smoked Weed at the White House Raw: Fight Breaks Out in Ukraine Parliament Chris Pratt Interrupts Interview To French Braid Intern's Hair Shirtless Super Mario Balotelli Dances While Ironing - @TheBuzzeronFOX Whoa! Watch "Housewives" Star Do the Unthinkable LeBron apologizes to neighbors with cupcakes Justin Bieber In Calvin Klein Underwear Shoot Samsung Pre-Trolls The IPhone 6 With New Ad Jimmy Kimmel Introduces His Baby Girl Swim Daily, Nina Agdal in the Cook Islands Guilty Dog Apologizes to Baby for Stealing Her Toy
Parade
Magazine

Click HERE to read all your Parade favorites including Hollywood Wire, Celebrity interviews and photo galleries, Food recipes and cooking tips, Games and lots more.
  • -

     

    March 12, 2010

activity