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June 10, 2014

June 21 observance to focus on Alzheimer’s awareness

TERRE HAUTE — At least 44 million people worldwide are living with Alzheimer’s disease and other dementias, including 100,000 Hoosiers.

To combat that situation, the Alzheimer’s Association is asking everyone to join its purple movement this month by raising funds and awareness through one of its many opportunities, such as The Longest Day on June 21.

Taking place annually on the summer solstice, The Longest Day is a sunrise-to-sunset event to honor the strength, passion and endurance of those living with Alzheimer’s disease and their caregivers.

Teams across the globe will complete a day filled with activity to raise funds and awareness for the efforts of the Alzheimer’s Association.

Despite its soaring prevalence, Alzheimer’s disease is still largely misunderstood. The inaugural Alzheimer’s and Brain Awareness Month is an opportunity to raise awareness of the Alzheimer’s crisis and educate people on the realities of the disease.

Often thought of as minor memory loss, Alzheimer’s is a fatal disease that kills nerve cells and tissue in the brain, affecting an individual’s ability to remember, think and plan.

According to the Alzheimer’s Association, nearly a quarter — 24 percent — of people agree with the mistaken belief that Alzheimer’s must run in their family for them to be at risk.

 In actuality, everyone is at risk for Alzheimer’s, a disease that currently cannot be prevented, stopped or even slowed in its progression.

• • •

Ways to join the fight against Alzheimer’s during June include:

• Share the facts: Post and tweet about Alzheimer’s and brain risk throughout the month. View the latest facts and figures at alz.org/facts.

• Be social: Turn Facebook purple using an “END ALZ” graphic as your profile picture.

• Go purple: Wear purple to work and encourage your coworkers to have an Alzheimer’s awareness day.

• Use your brain to fight Alzheimer’s disease: Become an Alzheimer’s advocate and write your members of Congress to ask for more federal funding for Alzheimer’s research.

To start a team or learn more about The Longest Day visit alz.org/the

longestday or facebook.com/fightalz.

For more information about Alzheimer’s disease visit alz.org.

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