News From Terre Haute, Indiana

July 25, 2012

Town of Santa Claus on Travel Channel

Spencer County Visitors Bureau
News Release

SANTA CLAUS, Indiana — The Travel Channel tonight will feature the town of Santa Claus, Indiana, on its hour-long “Best of the Road” special.

The town of Santa Claus is one of the top “Most Fun Small Towns” chosen to compete in last month’s “Best of the Road Rally” sponsored by USA Today and Rand McNally. A Best of the Road Rally team visited Santa Claus for two days in late June and enthusiastically experienced the fun at Santa’s Stables, Santa Claus Museum, Santa Claus Christmas Store, Santa’s Candy Castle, Lake Rudolph Campground & RV Resort, and Holiday World & Splashin’ Safari.

Travel Channel’s Bert Kreischer, who also visited Santa Claus last year for his “Bert the Conqueror” series, hosts the special featuring the cross-county road rally of three teams in search of the best small towns for food, beauty, and fun.

“It really is ‘Christmas in July’ this year,” says Melissa Brockman, executive director of the Spencer County Visitors Bureau. “Sharing our town’s fun with millions of viewers will be a wonderful boost to help increase travel to our county year-round.”

The “Best of the Road” special airs at 7 p.m. CDT today, July 25. The Travel Channel is available in nearly 96 million U.S. households.

Spencer County is home to nationally known attractions such as Holiday World & Splashin’ Safari, Lake Rudolph Campground & RV Resort, and Lincoln’s Indiana Boyhood Home with national and state parks. The Visitors Bureau encourages guests to stay overnight and visit the many attractions, shops, and restaurants.

For more information about Spencer County as a year-round destination, call 1-888-444-9252 or visit www.SantaClausInd.org and www.IndianasAbeLincoln.org. Also, find Santa Claus, Indiana, and Lincoln’s Indiana Boyhood Home on the Visitor Bureau’s free app for iPhones and Androids by searching “Holiday World & More!” and on any mobile device at http://m.SantaClausInd.org and http://m.IndianasAbeLincoln.org.